Brandi Milloy

Today’s #PaideiaInspires features one of my favorite people, @BrandiMilloy! Brandi is an incredible talent both in front of and behind the camera as well as being an inspiring friend, wife and mother. You might know her from her wildly popular digital series, Eat The Trend, or perhaps you've caught her creating a delicious recipe on The Today Show where she’s a TODAY Tastemaker. I've been lucky enough to call myself Brandi’s Producer back in the day but I was always the one learning and being guided by this #BossBabe.

Brandi and I got a chance to chat about brand building and all things social and she shared some incredible knowledge (like always) that I wanted to share with you all.

Brandi shared one of her best tips for community building on Social, “I think the most powerful thing you can do is be a part of the community. You're not just a piece, like be a part of it.” .
Brandi also shared how she navigates her branded partnerships so they are authentic to her real life and her brand, “My biggest advice for people who have brands on their list that they want to work with is you naturally have to use them and love them, I mean that’s the whole point. I think more and more content creators and people in this space are being more decisive and intentional about who they work with because it has to make sense for who you are and followers are getting more savvy. It’s so important to work with brands that you naturally love and have been using and vouch for you’d talk about even if you weren't getting paid.”

Keep reading to find out how Brandi’s TV appearances have had a surprising effect on her number of followers on Instagram.